Sunday, March 26, 2017

WHY THE RECRUITER WON’T RETURN YOUR CALL!




Last week I posted on the talk I gave to the Business Executives Networking Group (BENG) on “Working With Executive Recruiters."   Most of the discussion following the presentation was on the question of overcoming age discrimination. This is the primary concern for Baby-Boomer job seekers.  Although the issue of age discrimination created the most discussion, it wasn’t the only question we discussed.  The other questions were:
  • Why don’t executive recruiters call me back?
  • Why is it so difficult getting through to a recruiter?
  • After all these years, why are educational credentials still an issue?
  • How much information should I include in my LinkedIn profile?
  • How does one find an executive recruiter that specializes in my professional niche?
The first question is interesting on many levels, as it has both social and technological components.  For Baby-Boomers, a call not returned is a major breach of etiquette.  We were trained to be responsive to phone calls and to ensure a prompt reply.  It was good etiquette and good business.  It was viewed as a reflection of the brand.  That discipline is part of our DNA.   Of course, that was before email, smart phones, voice mail, caller ID, and SMS.  When we began our careers, we had Secretaries and Administrative Assistants to answer our phones and take messages; today, not so much.  I remember the angst created by the introduction of new digital phone systems that automated much of the receptionist function.  The loss of a personal touch was considered abhorrent by many.  The world has changed.  We have more ways to communicate, and fewer human resources to help us.  Technology has made us more capable so we are expected to be self-sufficient.  Technology has changed the communications-etiquette-paradigm.

The issue isn’t exclusive to the Recruiting profession.    I hear the same complaint from my colleagues regarding prospecting calls for new business.  It is very difficult getting through to a decision-maker, hiring manager, or Executive Recruiter.  Everyone is pressed for time and must prioritize their activities.  Telephones are used differently today.   Most people I know don’t even answer their phone if they don’t recognize the caller.  They let the call go into voice mail to be addressed at a later time.  If you are an unknown caller trying to sell your product, I will probably delete your message as if you never called.   I gave up making cold calls years ago, to focus on networking and the use of referrals, (warm calls) to prospect for new business.  It is much more effective.

I receive calls every day from job seekers who need help and want to build a relationship. Some are referrals from friends and associates.  I welcome these calls and make time to schedule a phone conversation.  That is good business etiquette!  It affirms and strengthens my relationships. I invite these people to connect with me on LinkedIn and to join my mailing list.  I use an auto-responder on my email to make the same offer to people sending unsolicited resumes.  I use my website to advise prospective candidates about current search assignments and instruct them on building a relationship.  These digital tools help me to be more efficient and therefore, effective.  If you are a viable candidate for one of my assignments, I will respond to you immediately.  If not, I realize that you might be a fit for a future search.  I cannot talk with every prospective candidate as I am focused on the immediate needs of my clients. 

To be most productive, I am a heavy user of email.  I do much of my marketing and manage my search assignments via email.  My initial contact with a prospective candidate is via email.  I present the basics of my search and invite the prospect to respond back if they are interested or to advise potential candidates on their network if they aren’t.   Only after we have established a level of interest via email correspondence do I schedule a phone conversation.  Even then, that first conversation is limited to 15 or 20 minutes.  It is about productivity.  If the candidate is viable and interested then we will schedule a more in-depth telephone conversation, followed by a face to face meeting.

This is life in the New Normal.  It isn’t personal, it is just business.

Thank you for visiting my blog.  I hope you enjoyed my point of view and would like to receive regular posts directly to your email inbox. Toward this end, put your contact information on my mailing list.  Or, you may be interested in my free resume cheat sheet offer.   If so, click here!

Your feedback helps me continue to publish articles that you want to read. Your input is important to me so; please leave a comment.

Jim Weber, President
New Century Dynamics Executive Search
JimWeber@NewCenturyDynamics.com
Author of: Fighting Alligators: Job Search Strategy For The New Normal





Current Assignments
1. COO- Atlanta-based Casual Dining Restaurant Company - New
2. Director of Business Dev, Atlanta-based B2B Professional Services Company: Complete
3. Payroll-Benefits Manager, Atlanta-based Retail Company:  Complete
4. Senior Accounting Manager – Atlanta-based Manufacturer. In-Process
5. Controller - Atlanta-based Restaurant Company:  New



Saturday, March 18, 2017

Conversation With The Business Executives Networking Group



Tuesday, I presented to the monthly meeting of the Business Executives Networking Group (BENG).  The topic was “working with executive recruiters.”  My presentation style is to facilitate a discussion, not a lecture, so I used the following PowerPoint Presentation to frame the conversation.

WORKING WITH EXECUTIVE RECRUITERS
  • —Be competitive; assume that the recruiter has plenty of viable candidates.
  • —Present a resume that includes your complete work history; it is relevant and important.
  • —When you are scheduled to talk with the recruiter, be prepared.
  • —Make it easy for me to find you and don't make me chase you down when I need you.
  • —Check in from time to time to reaffirm your interest and receive updates.

To help jump-start the dialogue, I asked each of the folks to offer an issue, pet peeve, question, or comment regarding executive recruiters.  I worked this task into the personal introduction period when each participant is given thirty seconds to deliver their elevator speech.  It is also a useful tactic to focus my delivery, and help increase audience participation.  The issues were largely anticipated, as I’ve heard most of them before. They included:
  • —Why don’t executive recruiters call you back?
  • —Why is it so difficult getting through to a recruiter?
  • —After all these years, why are educational credentials still an issue?
  • —How much information should I include in my LinkedIn profile?
  • —How does one find an executive recruiter that specializes in my professional niche?
These questions were quickly answered; however, based on overall discussion time, their most pressing issue was overcoming age discrimination. 

Regarding age discrimination, my recommendation is to take a perceived negative (which really isn’t a negative) and make it a positive. In other words, job seekers should understand that most Fortune 500 companies have a recruiting and selection model that favors young professionals. These companies prefer to hire people they can train, develop, and indoctrinate into their culture for a long-term career. This orientation works against baby boomers at the end of their careers.  I recommend that Baby Boomers internalize this fact and look for employment where their skills and experience is valued.  They should look for mid-caps, emerging brands, and Private Equity portfolio companies which offer the most opportunities.  Our experience is our strength, we should lead with this.

My second point is to present yourself as a specialist as employers are looking for people to solve particular problems during their tenure. Even if you have what appears a generalist background, you will find that you have specialized skills that have shaped your career.
Presenting yourself as a specialist aligns well for the Digital Age. Job tenures are decreasing as people are hired to work on specific projects and then transition out of the company. This is particularly true of private equity groups.

We also discussed the value of resumes presenting only the last ten or twelve years of employment. Whereas that might be a useful strategy when talking to an in-house recruiter, it is just irritating to executive recruiters. We are interested in your total package. We want to know where you came from, the foundation for your career. It is important to understand where someone received their initial training and development.  It is a predictor of your habits supporting continued success. Eventually, I will get your entire work history, so why not save us both some time?

As most of the folks in the room were Baby Boomers with established careers, one would expect they had developed relationships with a few recruiters. I have my doubts, however, as they seem not to understand the differences between recruiters and how they work. That might be an interesting topic for another blog post.

My presentation was well received and generated a lot of discussions. I am grateful for the help I received from Kerri, another recruiter, Beverly, an employment professional, and Julie who hosted the meeting.  I could write a book about working with executive recruiters based on our dialogue. Next month I will make the same presentation to the Financial Executives Networking Group, (FENG).

Thank you for visiting my blog.  I hope you enjoyed my point of view and would like to receive regular posts directly to your email inbox. Toward this end, put your contact information on my mailing list.  
Your feedback helps me continue to publish articles that you want to read. Your input is important to me so; please leave a comment.

Jim Weber, President
New Century Dynamics Executive Search
JimWeber@NewCenturyDynamics.com
Author of: Fighting Alligators: Job Search Strategy For The New Normal








Current Assignments
1. COO- Atlanta-based Casual Dining Restaurant Company - New
2. Director of Business Dev, Atlanta-based B2B Professional Services Company: Complete
3. Payroll-Benefits Manager, Atlanta-based Retail Company:  Complete
4. Senior Accounting Manager – Atlanta-based Manufacturer. In Process
5. Controller - Atlanta-based Restaurant Company:  New



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